Turning intention into action.

I help brands and founders make new behaviours easier for people to adopt and sustain.

Aotearoa New Zealand, working globally

Martin Bryan

Experience

Roles & education

Track Record

Built at scale, in market.

20yr
Global strategy and sustainability leadership, boardroom to field.
CSO
Former Global Chief Sustainability Officer, IPG Mediabrands. Built the Climate Action Marketplace.
15yr
Applied research inside one of the world’s largest marketing organisations.
Doctoral Research
Participation Architecture: where the burden is relocated

Participation Architecture.

My PhD at the University of Otago looks at how sustainability ventures make taking part easier: how they shift the effort, risk and coordination involved, and where that burden is relocated.

A framework, three architecture types and a proposed mechanism, Burden Relocation Stability, developed from three ventures in Aotearoa New Zealand.

Visit participationarchitecture.com →
Where to next

Three places to start.

Contact

Building what comes next? Let’s talk.

hello@martinbryan.earth
LinkedIn →